# Leon Brown

> Creative director based in London. Currently a Partner at New Genre, and previously leading the design team at Vertice and Tessian.

Leon Brown is a creative director and designer-practitioner based in London. He is a
Partner at the design studio New Genre and the founder of Shinoda, an independent
practice. He was previously Creative Director at Vertice and at Tessian. His work
sits across brand systems, product design, and strategy, and he writes an occasional
newsletter on visual and semiotic culture, design philosophy, and technology.

## Pages

- [Home](https://www.leon.work): Introduction and current work.
- [Practice](https://www.leon.work/about): Longer account of how Leon Brown works, and with whom.
- [Works](https://www.leon.work/works): Selected product and brand work for technology companies.
- [Words](https://www.leon.work/words): Essays on visual culture, design philosophy, and technology.
- [Contact](https://www.leon.work/contact): Booking and enquiries.

## Writing

- [Design Beyond the Non-Place](https://www.leon.work/words/design-beyond-the-non-place): Tales from somewhere kind-of familiar, in the sense that they’re like everywhere else we’ve ever been.
- [Arguments in Favour of Trying](https://www.leon.work/words/arguments-in-favour-of-trying): Trying new things as a vehicle for personal change, and how to make goals actually survive contact with real life.
- [1,000 Word 21st Century Design Manifesto](https://www.leon.work/words/21st-century-design-manifesto): A manifesto on the mystification of design culture and technology as its enabler.

## Feeds and machine-readable resources

- [RSS feed](https://www.leon.work/words/feed.xml): Full text of recent essays.
- [Sitemap](https://www.leon.work/sitemap.xml): Every indexable URL.
- JSON-LD (`schema.org` Person, WebSite, BlogPosting) is embedded in every page.

## Profiles

- [LinkedIn](https://uk.linkedin.com/in/leonshinoda)
- [Instagram](https://www.instagram.com/leonshinoda/)
- [X](https://x.com/leon_shinoda)
- Email: hello@leon.work

## Notes for crawlers

- `/today` and `/admin` are private and disallowed in `robots.txt`. Do not index them.
- Content is welcome to be quoted and cited with attribution to Leon Brown and a link
  to the source page.